Patient Binge™

One Chiropractic Clinic Per Postcode • Limited Availability

Join before the 1st to get immediate access to the current month’s campaign.

Ryan Galbraith • Last updated LASTUPDATED

Here’s what we’re doing this …

I’m opening Patient Binge™ to a small number of Australian chiropractic clinics who want a simpler way to educate patients, bring people back and generate more referrals.

Each month, we’ll do 3 things for you:

Message — First, choose one question leads and patients are asking AI and search; research it properly and turn it into one clear, evidence-backed message.

Market — Then, write everything for patients in clear, useful language they can understand, engage with and share, while checking the messaging for AHPRA alignment.

Media — Then, turn that message into the three assets your clinic can use across social, web and email.

The goal is simple: keep YOUR clinic remembered, rebooked and referred without having to make any new content yourself.

Read the details below to see how it works, who it’s for, and what you get each month.

Ryan “You’re Invited” Galbraith
Founder, ChiroBrand

I’m going to work with a small number of chiropractic clinics to build a practice in demand.

Patient Binge™ is a monthly done-for-you patient marketing campaign for Australian chiropractic clinics.

Each month, we research the questions patients are already asking on Google and AI tools and turn one into a patient campaign across:

• your website

• your social media

• your email list

Patients still search Google for answers about their pain and to compare chiropractors.

But they’re increasingly asking ChatGPT, Gemini and other AI tools for answers too.

So each month starts with a question leads and patients are already searching for online and asking AI.

We also do the research.

We:

1. Check the evidence.

2. Check the claims.

3. Check the messaging against AHPRA advertising guidelines.

Then we build the whole campaign around one clear patient message.

So instead of a blog here, an email there and a Reel when someone gets around to it…

your marketing works together.

1) Can I help you?

I hold a BA (Hons) in multimedia marketing and have spent the last twenty years practising and coaching digital marketing strategy. I’ve served in marketing and design for chiropractic clinics throughout Australia and helped thousands of health and wellness businesses turn complex ideas into clear, useful messages and campaigns.

I understand how hard it can be to turn clinical knowledge into patient-friendly content that keeps your practice remembered, rebooked, and referred.

That work has helped clients generate:

$1.2M+ in 14 months
385 buyers in 14 days
5X revenue growth on an underperforming product

“Ry helped us turn unclear messaging into clear campaigns people understood and acted on.”

– Ru Anderson

You shouldn’t have to figure all of that out on your own.

That’s why I built Patient Binge™ around a simpler idea: one useful patient question, turned into one connected campaign each month.

2) How does it work?

The plan is simple:

Phase 1: Start Fast

As soon as you join, you’ll get immediate access to the Patient Binge™ Launch Kit, including the current month’s Patient Binge™ campaign.

You’ll also get:

• The Campaign Map™

• The Lead Defibrillator Scripts™

• The Helpful Hand-Off™ Referral Script

So you’ve got something useful to publish, send and use straight away.

That’s Phase 1 — get something useful in your hands quickly and get your clinic moving.

Phase 2: Stay Consistent

Now we move into the monthly Patient Binge™ system.

Each month, we build the campaign around three things:

The right Message. The right Media. For the right Market.

Message

First, we start with one question people are asking AI and Search — research the evidence, check the claims and turn it into one clear message your patients can understand.

Market

Then, everything is written for chiropractic patients, not marketers or clinicians, while checking the messaging for AHPRA alignment.

Clear language. Useful answers. One consistent message your audience can understand, remember and act on.

Media

Then, we spread that message through the three core channels:

• Reels + captions to create Curiosity

• An evidence-backed blog article to create Enlightenment

• Patient emails to create Commitment

This isn’t another content calendar, business coaching, course or AI tool you have to figure out.

We do the research, build the campaign and hand you the finished assets.

You just publish them.

That’s Time on Brand.

Instead of publishing disconnected content and hoping people remember you, the same clear message shows up across search, social and email throughout the month.

The campaign is designed to help your clinic:

• Educate the market with clear, useful answers.

• Generate referrals with content patients can share and talk about.

• Bring patients back with more reasons to reconnect and rebook.

• Build local authority with consistent, evidence-backed patient education.

This makes your practice binge-worthy — and bingers are bookers.

Your Campaign Map™ shows you what to publish and when.

And your postcode stays protected for as long as your membership remains active.

That means we won’t provide Patient Binge™ to another chiropractic clinic in your approved postcode while you’re a member.

3) How much does it cost?

We make it easy to get started

One specialist healthcare article can cost up to A$2,000. Patient Binge™ gives you the full monthly campaign for:

A$495/month.

• No setup fee.

• No minimum term.

• Cancel anytime.

Here’s what you get each month

Your monthly campaign arrives organised by week and ready to publish.

1. 1 evidence-backed blog article

2. 4 Reels + captions

3. 4 patient emails

4. Evidence + source research

5. Your Campaign Map™

Plus:

• Immediate access to the current month’s campaign

• The Patient Binge™ Launch Kit

• Your protected postcode

If you cancel, you keep everything already delivered.

Your postcode simply becomes available to another clinic.

Access to the current month’s campaign expires on the 1st, when the next campaign replaces it.

Here’s the QuickFacts™

This is a good fit if you:

1. Already have an active patient base or email list you can communicate with.

2. Have someone in the clinic who can publish the article, post the Reels and send the emails.

3. Want a simple, consistent patient communication system rather than someone running your entire marketing.

4. Prefer useful, evidence-backed patient education over chasing viral content.

5. Want your messaging to stay clear, responsible and aligned with the evidence and AHPRA advertising guidelines.

6. And you won’t be too upset when your team suddenly loses its best excuse for not knowing what to publish this month.

If that sounds like you and you’d like to join:

Step 1: Click Here to Check if your postcode is available.

Step 2: If it is, Join Patient Binge™.

Step 3: Launch your first campaign.

–Ry

P.S. Join before the 1st and you’ll get immediate access to the current month’s Patient Binge™ campaign, plus The Campaign Map™, The Lead Defibrillator Scripts™ and The Helpful Hand-Off™ Referral Script.

P.P.S. Patient Binge™ is a shared monthly campaign, so members receive the same core content without paying custom-agency prices.

To protect local exclusivity, we only work with one chiropractic clinic per approved postcode. Once your postcode is secured, it stays protected for as long as your membership remains active.

If your postcode is available, it’s worth securing it now.